Dave Zabriskie had a dream, and that was to provide equality and freedom. Frustrated and suffering in silence from a weak taint, DZ began a quest to improve his situation, and that of his fellow man. Fate intervened when DZ met up with a pharmaceutical scientist who was a mediocre bike racer with the same weakness of taint. The two set out to change the world, oh...Dave had a dream.
In a market segment where obsolete technology had been pedaled for years and passed off as "Euro Chic", a market segment screaming for innovation, the dynamic duo set out to bring the latest technology, and natural ingredient alternatives to compete against petroleum derived waxes and oils combined with obsolete and potentially harmful preservatives like parabens and formaldehyde donors.